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Lifetime Value Of A Customer

Businesses need to ensure that there is ongoing education of their team on the  lifetime value of a new customer.   Lifetime customers represent repeat business and repeat business equals profit.  If you assume that the lifetime value of a customer is about 7 –...

What’s It Mean?

Gearing   Gearing represents the level of borrowings, expressed as a percentage, on the value of assets:   Example: Assets worth    –    $540,000 Borrowings    –    $286,000   Gearing: $286,000     x    100 $540,000    1 =  ...

Business Plans – Questions To Consider

Organisational Matters   When preparing a business plan, the Questionnaire on Organisational Matters, asks the business proprietor to  think about a wide range of matters relative to the business including:   Who opens the business premises? Is there a...